LeEco seamlessly blends devices, content, applications and distribution in a first-of-its kind ecosystem consisting of several business units across film and music production, digital streaming service, smartphone, accessories, android televisions, and autonomous electric vehicles.
LeEco's latest expanse into the North American market has required design endeavors from social media marketing, production material for national announce events, print and packaging design, to website and internal UX design needs.
Event Collateral Design
Print Design for promotional events and conferences such as North American HQ Ribbon Cutting, CES 2016, MWC 2016, SXSW 2016 and LeEco US Launch Event.
Acted at Project Lead and Creative Director for several contractor hires.
Video editing -previews, promo, social, event, editing, capturing, coordination.
Creative Director - oversaw project scope, scouting, hiring, shot-list, mood-boards, and onsite during shoots for LeEco.com, social, and UP2U.